The Micromagnets team worked with this autism brand to enhance their digital presence, improve SEO, and strengthen their brand identity through management of their social media, email marketing, and consistent guest posting over the course of 3 months.
A heartfelt initiative founded by Colby Beard, a single father dedicated to raising awareness about autism. The brand is inspired by his autistic son. In his self-funded brand, Colby introduced a range of autism-themed clothing and sensory toys. The mission is making a meaningful impact by spreading understanding and support for people on the spectrum.
Led by a single dad and with no established social media presence, the brand had to start from ground zero. As a newly launched startup, its primary mission was not only to build awareness and recognition for promoting autism awareness but also to establish a cohesive digital presence that resonated with its target audience and effectively communicated its core values and offerings.
The Micromagnets team ingeniously crafted a plan specifically designed to address these challenges. Main strategies we used were:
In just three months, we successfully boosted the domain authority of our client’s website from 0 to 8 through a strategic approach of consistent guest posting on established and respected websites. This achievement not only enhanced the credibility and visibility of their brand online but also significantly improved their search engine rankings. By carefully selecting relevant platforms and crafting high-quality content, we were able to attract a broader audience, increase traffic to their website, and ultimately drive business growth.
Through strategic digital marketing efforts we significantly enhanced their online presence. Our approach led to a 25.17% increase in keyword rankings, with the site now ranking for 179 keywords. Organic traffic also saw a 15.22% boost. The steady upward trend in traffic over three months showcases the effectiveness of our SEO strategies. Consistent guest posting on reputable sites, high-quality content creation, and targeted backlink building were key initiatives that improved the site’s visibility.
In just three months, we significantly boosted our client’s social media presence with a 23.8% increase. Despite the initial surge, consistent follower gains were maintained. Additionally, we increased messaging contacts by 100%, enhancing direct engagement opportunities.
“Amazing team to work with. Totally recommend them for any marketing related projects”
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